Product differentiation is not practised only to differentiate your business from your competitors but is a result of your understanding of customers. |
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Let's get the concept right: companies discuss product differentiation as a competitive strategy. That is for sure the benefit of having a different product from your competitors can benefit you. Yet, the reason why you have 'different' products come from your insight into your customers. We're living in a dynamic world, and your customers' living environment changes constantly. By closely following your customers, you will understand how their encountering problems differ and evolve so that you can update your products regularly.
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You have the customer insight;
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We help micro and small businesses develop and manufacture their products. |
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PWI is a versatile business partner focusing on streamlining different commercial activities across the supply chain.
We manage tasks ranging from product design, manufacturing to shipment and distribution. We are the project coordinator, delivering results through our close cooperation with upstream and downstream supply chain partners. |
Solutions
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Startup Founders
While the funding route varies, all startups and new businesses share the difficulties on getting the ball rolling in the first place. We are here to help you connect the needed dots in the industry and get your business started. Hand-holding you conquering the supply chain challenges. |
Crowdfunding Projects
Many crowdfunding entrepreneurs underestimate the difficulty of putting their brilliantly designed product into mass production. There is a gap in between the industrial design and a design that can be used for mass production. A critical missing step could cause the failure of a great project. We are here to help you to across the gap and successfully deliver your product to your backers. |
Micro Business Owners
The most common challenges micro business owners face are lacking of scale in their business. This could potentially lead to an unpleasant cycle: limitation on product offerings, short on delivering the value to clients, out-competed by bigger competitors and eventually lose the niche market originally occupied. Strategic alliance is the key to scale up. We are here to help you complete the puzzles. |
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Brand Licensees
To get a good understanding of the brand and its target market, roll out your products quickly complying with the brand guideline is your key business goal. How to scale up your product offerings in a short period of time is not only key for your profit but also the main challenge. We are here to help to contribute in the productivity and efficiency on developing your product offerings. |
Not For Profits Organisations
Apart from donations, there is a great way for an alternative income by introducing meaningful, useful merchandise to your target audiences and addressing problems. Merchandising is a great way to create dialogues and interactions with your audience, which can bring your organisation more financial resilience in the long term. We are here to help you explore your options and execute plans. |
Sustainable Supply Chain
Lifting your business vision to a level where the whole earth is in it is not an easy operational challenge. Yet it is one we must conquer. While many practices are still unclear, if not unknown, we have raised our hands to answer the call that a change must be made in the supply chain. We are constantly seeking partners and projects devoted to sustainability. |
Trusted by our trade partners.We're using TrustGate's B2B scorecard solution to provide credible ratings of our business performances. To learn more of our received ratings, please click the scorecard.
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Free project consultation session.A quick con-call with our project consultant is the fastest and easiest way to evaluate your project and let you understand how we might be helpful to your business.
We are known for being friendly and putting ourselves in your shoes when considering your project. |
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A Sustainable Supply Chain.The traditional supply chain operating model doesn't work anymore. It will not work because it is not sustainable. Our Earth has limited resources, and limited capacity to absorb the waste we create. Now, society is calling for real change: to change the whole supply chain operating process to comply with Circular Economy and sustainability standards. We must respond to this need for change, and we believe that the change we create now will serve as fundamental principles of how a business supply chain should operate in the near-future world.
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